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  What fonts can I use on my site?
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fonts

There is a vast array of fonts available. Choosing the right ones for your web site is important.

Typography is considered an art form and is the technique of arranging type, and designing with type. It has been said that, "In traditional typography, text is composed to create a readable, coherent, and visually satisfying whole that works invisibly, without the awareness of the reader."

In selecting fonts for a web site you need to consider:

Browser-safe Compatibility
Although your computer has many fonts installed, when we specify a font in the coding of a web page, we need to ensure the use of "browser safe" fonts. Using a font that is not browser safe may look great on your computer, but if the viewer does not have that font installed, then the browser will revert to its default font. The default font is likely not the same size, thus the text may not fit within its designated space or be as readable as you expected. Also fonts may look different on Windows and Mac computers.

Basically, you should choose between:
Times New Roman (a serif font) and Arial (a sans-serif font).

Your site will then be coded to indicated a "font family" made up of fonts which look basically the same but are typical of different systems. Then if the first choice is not installed on a viewer's computer, one of the other choices in the "family" will be used instead of the browser's default. That will come closer to insuring the viewer sees what you see.

In those cases where we want to emphasize a something, like a title or heading, with one of the cool, but not-so-compatible fonts then we simply render that bit of text in an image.

 

Readability
The font color needs to contrast nicely with the background color. There is nothing worse than trying to read a page with blue text on a black background!

THIS TEXT IS DIFFICULT TO READ THIS TEXT IS EASY TO READ
Consider also that a sans-serif font like Arial is easier to read than a serif font, when you need to use a very small font size.
 

Style to match the subject of your web site
Both Arial and Times are "formal-looking" fonts, so can be used on any site. But in selecting other fonts to use for special areas, consider if it is compatible with your subject matter and audience. Have fun and be creative, but be careful to not distract from your message.

Some names of some fonts say it all:

 

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Alpharetta, Georgia